Retail was traditionally thought of as an in-store industry, made up of single, over-the-counter transactions. However, today’s retailers find themselves a world away from that image.  Shifting customer expectations and ...

If you don’t know your customers, how could you possibly give them what they want? That’s an interesting question posed in a recent report on personalization by Sitecore. And the ...

“ Hey Google – where’s the nearest hardware store?” Conversations like these are being had with virtual assistants in households around the world. Chatbots have come a long way in ...

There is an old adage in sales: it’s easier and cheaper to keep an existing customer than to go find a new one. This sentiment has absolutely stood the test ...

Online retailing has several appealing  advantages over brick-and-mortar stores: flexible shopping hours, easy inventory perusal, the convenience of having something shipped right to your door. But one area that can ...