Aswin Mannepalli, Global Director of Industry Strategy and Marketing for Automotive at Sitecore, met with Retail Technology Insider to discuss the lessons the rest of the economy
Customer personalization unlocks ways for organizations to better understand their customers’ interactions and preferences. Aswin Mannepalli, Global Director of Industry Strategy and Marketing for Automotive
Customer trends are continually evolving in the automotive industry, but in the last two years during the pandemic customer-led change has evolved even more quickly.
The automotive industry is changing as a result of the COVID-19 pandemic. As customer priorities shift, so too must car dealerships and Original Equipment Manufacturers
According to Aswin Mannepalli, Global Director of Industry Strategy and Marketing at Sitecore, the automotive industry is about to experience the full impact of generational